Feeling Beautiful At Every Age
Aging, specifically as it pertains to beauty, has become an obsession of the worst kind. Signs of age are treated with the same alarm, dread and fear as symptoms of disease. I mean, how screwed up is that? One hundred percent the natural order of things and unavoidable for all, and yet, we cling to the delusion that we have the power to arrest the passage of time. And spend billions trying! But in truth, we lose our power the minute we lose perspective on the importance of looking beautiful, that is, when it comes at the expense of feeling beautiful.
I’m sure I’m skewed, paranoid even, after growing up in the beauty business where every season brought with it a new – and perfect – airbrushed face married to a miracle cream in a jar, or tube, or what have you. The message? You’ll be wanted, loved and adored, if only you looked like this!
Granted, in my twenties it didn’t register, but in my forties, it was another story entirely. Like the day I was sitting in a meeting realizing that the messages crafted by the beauty industry were making me feel like shit. There was a new cream, about which we were learning via a PowerPoint presentation. It started with an illustration of a pretty, young woman with not a line on her face. As the slides advanced, lines came in with a soft fade, first on the forehead, then the cheeks, temples, lips and jaw line. Fine, the purpose of the cream was to address lines and wrinkles. I’m all for it. I love soft, smooth skin as much as the next guy, of course because of how it looks, but most of all because of how it feels.
Drawing in lines would have made the point. But beyond that, they added a double chin, bags around her eyes and sagging skin on her throat. They even took the cute little flip out of her hair, all to be sure that she went from being pretty to ugly, not necessarily young to old. That was a definitive moment for me when I was like, “Now that’s just not cool.”
As a dancer though, I had learned something else, something that ran counter to this one-dimensional, superficial notion of beauty. I learned that when I was dancing, I didn’t care about how I looked, because I felt beautiful. This is still true even today. In fact, just the other night I was teaching and I felt gross. I had a big broken blood vessel in my eye (zombie-style), swollen lids from allergies, dry but broken out skin, I felt fat and was having a doozie of a bad hair day. But when I was moving, if I was moving, I didn’t care about any of that. I was in my body, not in my head, and it changes everything. For this reason, we have Lastics, the stretch, because for us, moving and flexibility is the anti-aging movement.
And, as we build out our line of body products, I promise you this: we will never do “anti-aging.” It is anti-life and Lastics is about living.
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